Salesforce

Towards an enriched customer engagement with Agentforce and Data Cloud

Introduction

A leading personal lines insurance company wanted to significantly improve customer engagement for its First Notice of Loss, Policy Endorsements and Upselling processes with autonomous agents. They approached Exavalu for assistance.

Services Offered

01

Data Cloud Integration

02

Agentforce Implementation

Challenges

Our client persistently struggled with fragmented data. This led to inefficiencies in accessing critical information, such as policy details and client interactions, resulting in slower response times and lower service quality. Data inconsistency and the lack of real-time visibility added another layer of complexity in streamlining their business operations.

Their agents frequently toggled between their CRM and policy admin systems, resulting in a disjointed and complicated experience. Their system often relied on live customer service representatives, which led to further delays and inefficiencies. During peak periods, high call volumes strained resources, resulting in slower response times.

Manual data entry increased the risk of inaccuracies, complicating claim resolution. Above all, the lack of personalization and empathy in traditional processes often made customers feel undervalued. It was high time to embrace a solution that addressed each of these issues seamlessly.

The Difference Exavalu Delivered

We adopted a collaborative and progressive approach to help our client improve their customer service. We:

  • Built Digital Insurance Agents using Agentforce to autonomously interact with customers, perform necessary actions and provide information based on their specific needs.
  • Integrated Data Cloud as a unified platform for collecting, processing, storing, and analyzing data from various channels and data sources.
  • Established defined actions by leveraging Salesforce Flows for process automation and custom-built logic through Apex for digital agents to perform autonomously.
  • Enabled digital agents to exchange information with third party systems through MuleSoft integration.

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Your Customers Are More Than Just Policy Numbers! Let’s Redefine Your Customer Engagement.

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